The psychology of design : creating consumer appeal / edited by Rajeev Batra, Colleen M. Seifert, and Diann E. Brei

Contributor(s):

Material type: Text

TextPublication details: New York : Routledge, 2016.Description: xxi, 354p. : ill. ; 24cmISBN:

Subject(s):

Contents:

Part I: Embodied design -- Part II: Designing product features -- Part III: Underlying process -- Part IV: Design methods.

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Date due	Barcode
Book	MAIN LIBRARY Main Library General Collection	MAIN LIBRARY Main Library General Collection	TS171 . P79 2016 (Browse shelf(Opens below))	1	Available		1000381621

504 Includes bibliographical references and index.

Part I: Embodied design -- Part II: Designing product features -- Part III: Underlying process -- Part IV: Design methods.

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