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Marketing and consumer behavior in East and South-East Asia / Anthony Pecotich, Clifford J. Shultz II, editors.
Material type:
TextPublication details: Sydney, Australia : McGraw-Hill, 1998.Description: xxviii, 747p. : ill. ; 25cmISBN: - 007470480x
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LIC(LABUAN INTERNATIONAL CAMPUS) LIC General Collection | LIC(LABUAN INTERNATIONAL CAMPUS) LIC General Collection | HF5415.12 . A84M37 (Browse shelf(Opens below)) | 1 | Available | 1000050915 | ||
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LIC(LABUAN INTERNATIONAL CAMPUS) LIC General Collection | LIC(LABUAN INTERNATIONAL CAMPUS) LIC General Collection | HF5415.12 . A84M37 (Browse shelf(Opens below)) | 1 | Available | 1000058246 | ||
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LIC(LABUAN INTERNATIONAL CAMPUS) LIC Red Spot Collection | LIC(LABUAN INTERNATIONAL CAMPUS) LIC Red Spot Collection | HF5415.12 . A84M37 (Browse shelf(Opens below)) | 1 | Available | 1000039248 |
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| HF1610.5 . E36 2000 The economic and financial imperatives of globalisation : an Islamic response / | HF5383 . B57 1990 Resume writing: a comprehensive how-to-do-it guide / | HF5387 . B425 1997 Islamic business ethics / | HF5415.12 . A84M37 Marketing and consumer behavior in East and South-East Asia / | HF5415.123 . F55 2009 Marketing communications : interactivity, communities, and content / | HF5415.123 . P53 2005 Integrated marketing communications / | HF5415.13 . D846 2005 Principles of advertising & IMC / |
Includes bibliographical references