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	101.	Consumer behavior knowledge for effective sports and event marketing / edited by Lynn R. Kahle, Angeline G. Close by Close, Angeline Kahle, Lynn R Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : Psychology Press, 2011 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.32 . C65866 2011. Place hold Add to cart (remove)
	102.	POP! : create the perfect pitch, title, and tagline for anything / Sam Horn by Horn, Sam Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : Perigee, 2009, c2006 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . H68 2009. Place hold Add to cart (remove)
	103.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by Belch, George E. (George Edward), 1951- Belch, Michael A Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : McGraw-Hill/Irwin, c2012 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (3)Location, call number: LIC General Collection HF5823 . B3874 2012, ... Place hold Add to cart (remove)
	104.	Advertising & IMC : principles & practice / Sandra Moriarty, Nancy Mitchell, William Wells by Moriarty, Sandra E. (Sandra Ernst) Mitchell, Nancy, 1950- Wells, William, 1926- Edition: 9th ed., Global edition. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: London : Pearson/Prentice Hall, c2012 Other title: Advertising and IMC Advertising & integrated marketing communication Availability: Items available for loan: MAIN LIBRARY (6)Location, call number: Main Library General Collection HF5823 . W4557 2012, ... Not available: MAIN LIBRARY: Reserve Missing (1). Place hold Add to cart (remove)
	105.	Advertising : an integrated marketing communication perspective / George E. Belch ... [et al.] by Belch, George E., (George Edward), 1951- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: North Ryde, N.S.W. : McGraw-Hill Australia Pty Ltd, c2012 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5823 . B3871 2012. MAIN LIBRARY (2)Location, call number: Main Library General Collection HF5823 . B3871 2012, ... Place hold Add to cart (remove)
	106.	Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack by Clow, Kenneth E [author] Baack, Donald [author] Edition: 6th ed., global ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Harlow ; Amsterdam : Pearson Education Limited, 2014 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (2)Location, call number: LIC General Collection HF5415.123 . C56 2014, ... MAIN LIBRARY (4)Location, call number: Main Library General Collection HF5415.123 . C56 2014, ... Place hold Add to cart (remove)
	107.	Advertising, promotion and other aspects of integrated marketing communication / Terence A. Shimp, J. Craig Andrews by Shimp, Terence A Andrews, J. Craig Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Mason, Ohio : South-Western Cengage Learning, 2013 Availability: Items available for loan: MAIN LIBRARY (5)Location, call number: Main Library General Collection HF5415.123 . S556 2013, ... Place hold Add to cart (remove)
	108.	The evolution of integrated marketing communications : the customer-driven marketplace / edited by Don E. Schultz, Charles H. Patti and Philip J. Kitchen by Schultz, Don Kitchen, Philip J Patti, Charles H Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: London ; New York : Routledge 2011 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . E96 2011. Place hold Add to cart (remove)
	109.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch by Belch, George E. (George Edward), 1951- Belch, Michael A Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : McGraw-Hill/Irwin, c2012 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5823 . B387 2012. MAIN LIBRARY (9)Location, call number: Main Library General Collection HF5823 . B387 2012, ... Place hold Add to cart (remove)
	110.	Fundamentals of writing for marketing and public relations : a step-by-step guide for quick and effective results / Janet Mizrahi by Mizrahi, Janet Series: Corporate communication collection Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : Business Expert Press, c2010 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5718.3 . M594 2010. Place hold Add to cart (remove)
	111.	The mobile marketing revolution : how your brand can have a one-to-one conversation with everyone / by Jed Alpert by Alpert, Jed Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : McGraw-Hill, c2012 Online resources: Click here to access online Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5548.32 . A4547 2012. Place hold Add to cart (remove)
	112.	All business is local : why place matters more than ever in a global, virtual world / John A. Quelch, Katherine E. Jocz by Quelch, John A Jocz, Katherine E Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New York : Portfolio/Penguin, c2012 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415 . Q84 2012. Place hold Add to cart (remove)
	113.	Integrated marketing communications / William Chitty ... [et al.] by Chitty, William Edition: 3rd Asia Pacific ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: South Melbourne, Vic. : Cengage Learning, 2012 Online resources: link to resource online Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.123 . I57 2012. MAIN LIBRARY (2)Location, call number: Main Library General Collection HF5415.123 . I57 2012, ... Place hold Add to cart (remove)
	114.	Marketing communication and public relations / N.H. Mullick, Mohammed Altaf Khan by Mullick, N. H Altaf Khan, Mohammed Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: New Delhi, India : Enkay Publishing House, 2011 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . M85 2011. Place hold Add to cart (remove)
	115.	This is PR : the realities of public relations / Doug Newsom, Judy VanSlyke Turk, Dean Kruckeberg by Newsom, Doug Turk, Judy VanSlyke Kruckeberg, Dean Series: Wadsworth series in mass communication and journalism Edition: 11th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Australia : Wadsworth Cengage Learning, 2013 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HM1221 . N48 2013. Place hold Add to cart (remove)
	116.	Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack by Clow, Kenneth E [author] Baack, Donald [author] Edition: Sixth edition Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publisher: Upper Saddle River, New Jersey : Pearson Education, Inc., 2014Copyright date: ©2014 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . C58 2014. Place hold Add to cart (remove)
	117.	Marketing communications : brands, experiences and participation / Chris Fill by Fill, Chris Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Harlow, England : Pearson, 2013 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.123 . F55 2013. Place hold Add to cart (remove)
	118.	Marketing communications : a European perspective / Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh by Pelsmacker, Patrick De, 1957- Geuens, Maggie, 1969- Bergh, Joeri Van den, 1971- Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Harlow : Pearson, c2013 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.123 . P45 2013. Place hold Add to cart (remove)
	119.	Fashion marketing communications / by Gaynor Lea- Greenwood by Lea-Greenwood, Gaynor Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Chichester : Wiley, 2013 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HD9940 . L43 2013. Place hold Add to cart (remove)
	120.	Start with hello : how to convert today's stranger into tomorrow's client / Linda Coles by Coles, Linda Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: St. Milton, Qld : Wiley, 2013 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . C65 2013. Place hold Add to cart (remove)