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161.
Database marketing and direct mail : a practical guide to the techniques and aplications / Robin Fairlie by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 1993
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.125 . F357.

162.
How to write a press release : a step-by-step guide to getting message across / Peter Bartram. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Plymouth : How to Books, 1995
Availability: Not available: MAIN LIBRARY: Checked out (1).

163.
International advertising design : 2 / edited by Philip Kleinman by
Material type: Text Text; Format: print
Publication details: New York : Rizzoli International, 1989
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5825 . I67 1989.

164.
Seri pemasaran dan promosi
Material type: Text Text; Format: print
Publication details: Jakarta : PT Elex Media Komputindo, 1990-1992
Availability: Items available for loan: MAIN LIBRARY (21)Location, call number: Main Library General Collection HF5415.1 . S47153, ...

165.
Epica book : Europe's best advertising. by
Material type: Text Text; Format: print
Publication details: Switzerland : RotoVision, 1992
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5438.5 . E64 1992.

166.
Promosi penjualan terbaik / William A. Robinson, Lynne Lamb Carmack ; terjemahan oleh Danan Priyatmoko, Drs. Harso by Series: Seri pemasaran dan promosi
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: Jakarta : PT Elex Media, 1991
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5438.5 . R63153 1991.

167.
Designers' handbook of booklets and brochures / managing director Linda Silver ; writer/editor Pamela A. Ivinski by
Material type: Text Text; Format: print
Publication details: New York : RC, 1997
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library Reference Collection NC1001.5 . P469D47.

168.
Postcard graphics : the best advertising and promotion design / designer, Minne Cho by
Material type: Text Text; Format: print
Publication details: Massachusetts : Rockport, 1997
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection NK1142 . P67.

169.
Rigorous magic : communication ideas and their application / Jim Taylor & Steve Hatch by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Hoboken, NJ : Wiley, 2007
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.123 . T388 2007.

170.
Television and sponsorship / Bianca Ford, James Ford by
Material type: Text Text; Format: print
Publication details: Jordan Hill : Linacre House, 1993
Availability: Items available for loan: MAIN LIBRARY (2)Location, call number: Main Library General Collection HE8700.6 . F67, ...

171.
Business to business advertising : a marketing management approach / Charles H. Patti, Steven W. Hartley, Susan L. Kennedy by
Material type: Text Text; Format: print
Publication details: Illinois : NTC Business Books, 1991
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5823 . P38.

172.
How to start and run your own advertising agency / Allan Krieff by
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, 1993
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF6178 . K75.

173.
Electronic job search revolution : how to win the new technology that's reshaping today's job market / Joyce Lain Kennedy, Thomas J. Morrow by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: New York : John Wiley & Sons, 1995
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5382.7 . K466 1995.

174.
Publicity on the internet : creating successful campaigns on the internet and the commercial online services / Steve O'Keefe by
Material type: Text Text; Format: print
Publication details: New York : Wiley & Sons, 1997
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (2)Location, call number: LIC Stack HM263 . O5925, ...

175.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch by Series: The McGraw-Hill/Irwin series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2001
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC Stack HF5823 . B45 2001. MAIN LIBRARY (5)Location, call number: Main Library General Collection HF5823 . B45 2001, ... Not available: LIC(LABUAN INTERNATIONAL CAMPUS): Reserve Missing (1).

176.
On the art of writing copy / Herschell Gordon Lewis by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: New York : Amacom, 2000
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5825 . L49 2000. MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5825 . L49 2000.

177.
Iklan dan kaitannya dengan pemetaan asaran berasaskan kelas sosial : tinjauan awal / Arsiah bte Bahron by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Kota Kinabalu, Sabah : Universiti Kebangsaan Malaysia, Kampus Sabah, [1993]
Dissertation note: Research report -- Fakulti Sains Pembangunan, Universiti Kebangsaan Malaysia, Kampus Sabah, [1993]
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library Research Collection HF5804 . A77 1993.

178.
The language of television advertising / Michael L. Geis by Series: Perspectives in neurolinguistics, neuropsychology, and psycholinguistics
Material type: Text Text; Format: print
Publication details: New York : Academic Press, 1982
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF6146 . G44 1982.

179.
How to grow your business on the Internet / Vince Emery by
Edition: 3rd ed.
Material type: Text Text; Format: print
Publication details: Albany, NY : The Coriolis Group, 1997
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HD30.37 . E547 1997.

180.
Cases in e-commerce / Jeffrey F. Rayport, Bernard J. Jaworski. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin marketspaceU, c2002
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (4)Location, call number: LIC General Collection HF5548.32 . R39 2002, ...

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