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	61.	Periklanan : suatu pengenalan / Mohd. Hamdan Adnan by Mohd. Hamdan Adnan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : DBP, 1997 Availability: Items available for loan: MAIN LIBRARY (7)Location, call number: Main Library General Collection HF5813 . M63, ... Not available: LIC(LABUAN INTERNATIONAL CAMPUS): Reserve Missing (1). Place hold Add to cart (remove)
	62.	Was there a pepsi Generation before Pepsi discovered it? : youth based segmentation in marketing / Stanley C. Hollander, Richard Germain ; foreword by Richard S. Tedlow by Hollander, Stanley C, 1919- Germain, Richard Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood : NTC Business Books, 1992 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.127 . H65. Place hold Add to cart (remove)
	63.	The effective advertiser / Tom Brannan by Brannan, Tom Tom Brannan Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinneman, 1993 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5823 . B821. Place hold Add to cart (remove)
	64.	The effective advertiser / Tom Brannan by Brannan, Tom Tom Brannan Material type: Text; Format: print Publication details: Oxford: Butterworth-Heinneman, 1993 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5823. B821. Place hold Add to cart (remove)
	65.	The Handbook of European advertising : media planning, marketing analysis, and country by country profiles / Roger Bennett. by Bennett, Roger Material type: Text; Format: print Publication details: London : Kogan Page, 1993 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library Reference Collection HF5813 . E86B46. Place hold Add to cart (remove)
	66.	Advertising : its role in modern marketing / Dean M. Krugman ... [et al.] by Krugman, Dean M Series: The Dryden Press series in marketing Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, 1994 Other title: Its role in modern marketing Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5823 . D78 1994. Place hold Add to cart (remove)
	67.	Creating effective marketing communications / Daniel L. Yadin. by Yadin, Daniel L Series: Marketing in action series Material type: Text; Format: print Publication details: London : Kogan Page, 1994 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . Y33. Place hold Add to cart (remove)
	68.	European sales promotion : great campaigns in action / Alan Toop by Toop, Alan Material type: Text; Format: print Publication details: London : Kogan Page, 1992 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5438.5 . T66. Place hold Add to cart (remove)
	69.	Contemporary advertising / William F. Arens with the editorial collaboration of Jack J. Whidden. by Arens, William F Whidden, Jack J Edition: 6th ed. Material type: Text; Format: print Publication details: Chicago : Irwin, 1996 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5821 . B62 1996. Place hold Add to cart (remove)
	70.	Effective radio advertising / Marc G. Weinberger, Leland Campbell, Beth Brody by Weinberger, Marc G Campbell, Leland Brody, Beth Material type: Kit Publication details: New York : Lexington Books, c1994 Availability: Items available for loan: MAIN LIBRARY (3)Location, call number: Main Library General Collection HF6146 . R3W43 1994, ... Place hold Add to cart (remove)
	71.	Advertising reach and frequency : maximizing advertising results through effective frequency / Colin McDonald by McDonald, Colin Naples, Michael J Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill., USA : NTC Business Books, c1996 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5827 . M19 1995. Place hold Add to cart (remove)
	72.	Making money on the internet / Alfred Glossbrenner. by Glossbrener, Alfred Glossbrener, Emily Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, 1995 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HD30.335 . G55 1995. Not available: MAIN LIBRARY: Reserve Missing (1). Place hold Add to cart (remove)
	73.	No cover image available Designing for children / Steven Heller & Steven Guarnaccia ; designed by Teresa Fernandes. by Heller, Stephen Guarnaccia, Steven Material type: Text; Format: print Publication details: New York : Watson Guptill, 1994 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection NC1002 . C46H45. Place hold Add to cart (remove)
	74.	The complete direct mail list handbook : everything you need to know about lists and how to use them for greater profit / by Ed Burnett by Burnett, Ed Material type: Text; Format: print ; Literary form: Not fiction Publication details: Englewood Cliffs, N.J : Prentice Hall, 1988 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5863 . B87. Place hold Add to cart (remove)
	75.	Intergrated marketing communications / Ian Linton, Kevin Morley by Linton, Ian Morley, Kevin Chartered Institute of Marketing Series: Marketing series (London, England). practitioner Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1995 Availability: Items available for loan: MAIN LIBRARY (2)Location, call number: Main Library General Collection HF5415.123 . L761, ... Place hold Add to cart (remove)
	76.	Konsep asas periklanan / Mohamad Md. Yusoff by Mohamad Md. Yusoff [author.] Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publisher: Kuala Lumpur, Malaysia : Dewan Bahasa dan Pustaka, 1995Copyright date: ©1995 Availability: Items available for loan: MAIN LIBRARY (5)Location, call number: Main Library General Collection HF5821 . M632 1995, ... Place hold Add to cart (remove)
	77.	How to grow your business on the internet / Vince Emery by Emery, Vince Edition: 2nd ed. Material type: Text; Format: print Publication details: Scottsdale : Cariolis group, 1996 Availability: Items available for loan: MAIN LIBRARY (2)Location, call number: Main Library General Collection HD30.37 . E54 1996, ... Place hold Add to cart (remove)
	78.	Nonverbal communication in advertising / Sidney Hecker and David W. Stewart by Hecker, Sidney Hecker, Sid Stewart, David W Material type: Text; Format: print Publication details: Canada : Lexington Books ; 1988 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5822. N66. Place hold Add to cart (remove)
	79.	Advertising : concept and copy / George Felton. by Felton, George Material type: Text; Format: print Publication details: New Jersey : Prentice Hall, 1994 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5823 . F43. Not available: MAIN LIBRARY: Checked out (1). Place hold Add to cart (remove)
	80.	Broadcast/cable copywriting/ Peter B. Orlik by Orlik, Peter B Orlik, Peter B. Broadcast copywriting Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Allyn and Bacon, 1994 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection PN1990.9. A8807 1994. Place hold Add to cart (remove)