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	1.	Revealing the corporation : perspectives on identity, image, reputation and corporate branding / edited by John M.T. Balmer and Stephen A. Greyser by Balmer, John M. T Greyser, Stephen A, 1935- Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge, 2002 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (2)Location, call number: LIC Stack HD59.2 . R49 2002, ... MAIN LIBRARY (1)Location, call number: Main Library General Collection HD59.2 . R49 2002. Place hold Add to cart (remove)
	2.	Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the 21st century / edited by John M.T. Balmer, Laura Illia and Almudena Gonzalez del Valle Brena by Balmer, John M. T Series: Routledge interpretive marketing research Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Abingdon, Oxon : Routledge, 2013 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HD59.2 . C65 2013. Place hold Add to cart (remove)

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