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	1.	Service marketing / Roland T. Rust, Anthony J. Zahorik, Timothy L. Keiningham. by Rust, Roland T Zahorik, Anthony J Keiningham, Timothy L Material type: Text; Format: print Publication details: New York : HarperCollins, 1996 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HD9980.5 . R87. MAIN LIBRARY (2)Location, call number: Main Library Red Spot Collection HD9980.5 . R87, ... Place hold Add to cart (remove)
	2.	Return on quality : measuring the financial impact of your company's quest for quality / Roland T. Rust, Anthony J. Zahorik, Timothy L. Keiningham by Rust, Roland T Zahorik, Anthony J Keiningham, Timothy L Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago, Ill. : Probus Pub. Co., c1994 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HD62.15 . R87. Place hold Add to cart (remove)
	3.	Profit maximization through customer relationship marketing : measurement, prediction and implementation / Lerzan Aksoy, Timothy L. Keiningham, David Bejou, editors by Aksoy, Lerzan Keiningham, Timothy L Bejou, David Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Binghamton, NY : Best Business Books, an imprint of The Haworth Press, 2007 Online resources: Click here to access online Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.55 . P76 2007. MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.55 . P76 2007. Place hold Add to cart (remove)

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