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	1.	Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / William O. Bearden, Richard G. Netemeyer by Bearden, William O, 1945- Netemeyer, Richard G, 1956- Series: Association for consumer research series Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, California : Sage Publication, 1998 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.3 . B43 1999. Place hold Add to cart (remove)
	2.	Marketing : principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Bearden, William O, 1945- Ingram, Thomas N LaForge, Raymond W Series: Irwin/McGraw-Hill series in marketing Edition: 2nd ed. Material type: Text; Format: print Publication details: Boston, Mass : Irwin/McGraw-Hill, 1998 Availability: Items available for loan: MAIN LIBRARY (4)Location, call number: Main Library General Collection HF5415.1 . B43 1998, ... Place hold Add to cart (remove)
	3.	Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Bearden, William O, 1945- Ingram, Thomas N LaForge, Raymond W Series: McGraw-Hill/Irwin series in marketing \| McGraw-Hill/Irwin series in marketing Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, MA : Irwin/McGraw-Hill, 2004 Other title: Marketing, principles and perspectives Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (7)Location, call number: LIC General Collection HF5415.1 . B43 2004, ... MAIN LIBRARY (2)Location, call number: Main Library General Collection HF5415.1 . B43 2004, ... Place hold Add to cart (remove)
	4.	Marketing : principles and perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Bearden, William O, 1945- Ingram, Thomas N LaForge, Raymond W Edition: 5th ed., McGraw-Hill International ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : McGraw-Hill/Irwin, 2007 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (4)Location, call number: LIC General Collection HF5415.1 . B43 2007, ... Place hold Add to cart (remove)
	5.	Scaling procedures : issues and applications / Richard G. Netemeyer, William O. Bearden, Subhash Sharma by Netemeyer, Richard G, 1956- Bearden, William O, 1945- Sharma, Subhash Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage Publications, c2003 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection H61.27 . N48 2003. Place hold Add to cart (remove)
	6.	Marketing : principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. Laforge by Bearden, William O, 1945- Ingram, Thomas N LaForge, Raymond W Series: Irwin series in marketing Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: Chicago : Irwin, 1995 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (3)Location, call number: LIC Stack HF5415.1 . B4155 1995, ... MAIN LIBRARY (8)Location, call number: Main Library General Collection HF5415.1 . B4155 1995, ... Not available: LIC(LABUAN INTERNATIONAL CAMPUS): In Transit (1). Place hold Add to cart (remove)
	7.	Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / editors, William O. Bearden, Richard G. Netemeyer, Kelly L. Haws by Netemeyer, Richard G, 1956- Haws, Kelly L Bearden, William O, 1945-. Handbook of marketing scales Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Los Angeles : SAGE, c2011 Other title: Marketing scales Online resources: Click here to access online Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.3 . B323 2011. Place hold Add to cart (remove)

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