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1.
Advertising excellence / Courtland L. Bovee ... [et al.] by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1995
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5804 . A38.

2.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. by Series: The Irwin/McGraw-Hill Series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: New York : Irwin/McGraw-Hill, 2001
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.13 . P484 2001.

3.
Global marketing strategy / Susan P. Douglas, C. Samuel Craig. by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, 1995
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC Stack HF1416 . D68. MAIN LIBRARY (2)Location, call number: Main Library General Collection HF1416 . D68, ...

4.
Logistical management : the integrated supply chain process / Donald J. Bowersox, David J. Closs by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: New York : McGraw-Hill, 1996
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (5)Location, call number: LIC Stack HF5415.7 . B66 1996, ... MAIN LIBRARY (2)Location, call number: Main Library HF5415.7 . B66 1996, ...

5.
Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton by Series: McGraw-Hill series in marketing
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Prentice Hall, 1996
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (4)Location, call number: LIC Stack HF5415. S745 1997, ... MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415. S745 1997.

6.
Selling : principles and practices / Richard H. Buskirk, Bruce D. Buskirk by Series: McGraw-Hill series in marketing
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1992
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5438.25 . R87 1992.

7.
Retail management / Ron Hasty, James Reardon by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 1997
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC Stack HF5429 . H329. MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5429 . H329.

8.
Marketing / Courtland L. Bovee, Michael J. Houston, John V. Thill. by Series: McGraw - Hill series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: New York : McGraw - Hill, 1995
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415 . B6213 1995.

9.
Services marketing / Valarie A. Zeithaml, Mary Jo Bitner by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : The McGraw-Hill Companies, 1996
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (5)Location, call number: LIC Stack HD9980.5 . Z45, ... MAIN LIBRARY (1)Location, call number: Main Library General Collection HD9980.5 . Z45.

10.
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor. by Series: McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, 1996
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (2)Location, call number: LIC General Collection HF5415.2 . K53 1996, ... MAIN LIBRARY (2)Location, call number: Main Library General Collection HF5415.2 . K53 1996, ...

11.
Marketing challenges : cases & exercises / Christopher H. Lovelock by Series: McGraw-Hill series in marketing
Edition: 3rd ed.
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, 1993
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC Stack HF5415 . M29747 1993.

12.
Fundamentals of logistics management / Douglas M. Lambert, James R. Stock, Lisa M. Ellram by Series: Irwin/McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, CA : Irwin/McGraw-Hill, 1998
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (2)Location, call number: LIC Stack HD38.5 . L36, ... MAIN LIBRARY (1)Location, call number: Main Library General Collection HD38.5 . L36.

13.
Selling : building partnerships / Bart A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr by Series: Irwin/McGraw-Hill series in marketing
Edition: 3rd. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw Hill, c1998
Availability: No items available.

14.
Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden. by Series: McGraw-Hill series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: Boston : Irwin/McGraw-Hill, 1997
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (2)Location, call number: LIC General Collection HF5415.13 . G8 1997, ... MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.13 . G8 1997.

15.
Strategic marketing / David W. Cravens by Series: The Irwin/McGraw-Hill series in marketing
Edition: 6th, International ed.
Material type: Text Text; Format: print
Publication details: New York : Irwin, 2000
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (3)Location, call number: LIC General Collection HF5415.135 . C72 2000, ... MAIN LIBRARY (3)Location, call number: Main Library General Collection HF5415.135 . C72 2000, ...

16.
Marketing : principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge. by Series: Irwin/McGraw-Hill series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Boston, Mass : Irwin/McGraw-Hill, 1998
Availability: Items available for loan: MAIN LIBRARY (4)Location, call number: Main Library General Collection HF5415.1 . B43 1998, ...

17.
Marketing / Eric N. Berkowitz ... [et al.] by Series: The Irwin/McGraw-Hill series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print optical disc; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, 2000
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC Stack HF5415 . M29474 2000. MAIN LIBRARY (5)Location, call number: Main Library General Collection HF5415 . M29474 2000, ... SANDAKAN (2)Location, call number: Sandakan General Collection HF5415 . M29474 2000, ...

18.
Sales force management / Gilbert A. Churchill, Jr. ... [et al.] by Series: The Irwin/McGraw-Hill series in marketing
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass : Irwin/McGraw-Hill, c2000
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC Stack HF548.4 . S2267 2000. MAIN LIBRARY (1)Location, call number: Main Library General Collection HF548.4 . S2267 2000.

19.
A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr. by Series: The Irwin / McGraw-Hill series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print
Publication details: Boston, Mass : Irwin/McGraw-Hill, 2000
Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.13 . P388 2000. MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.13 . P388 2000.

20.
Strategic marketing channel management / Donald J. Bowersox, M. Bixby Cooper by Series: McGraw-Hill series in marketing | McGraw-Hill series in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c1992
Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.129 . B68.

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