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	1.	Marketing communications : an integrated approach / P R Smith & Jonathan Taylor by Smith, P. R., (Paul Russell), 1957- Taylor, Jonathan, 1956- Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 2004 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (5)Location, call number: LIC General Collection HF5415.123 . S65 2004, ... Place hold Add to cart (remove)
	2.	Space race : an inside view of the future of communications planning / Jim Taylor by Taylor, Jim Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester, West Sussex, England : John Wiley, c2005 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC Stack HF5415.123 . T39 2005. Place hold Add to cart (remove)
	3.	Confessions of shameless self promoters : great marketing gurus share their innovative, proven, and low-cost marketing strategies to maximize your sucess / Debbie Allen by Allen, Debbie, 1953- Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2006 Online resources: Click here to access online Click here to access online Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . A45 2006. Place hold Add to cart (remove)
	4.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch. by Belch, George E., (George Edward), 1951- Belch, Michael A Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Boston : McGraw-Hill Irwin, c2009 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (3)Location, call number: LIC General Collection HF5823 . B387 2009, ... MAIN LIBRARY (2)Location, call number: Main Library General Collection HF5823 . B387 2009, ... Place hold Add to cart (remove)
	5.	Advertising, promotion and other aspects of integrated marketing communications / Terence A. Shimp by Shimp, Terence A Shimp, Terence A. Advertising, promotion & supplemental aspects of integrated marketing communications Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : Thomson South-Western, 2007 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (2)Location, call number: LIC General Collection HF5415.123 . S54 2007, ... MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . S54 2007. Place hold Add to cart (remove)
	6.	Marketing communications : contexts, strategies and applications / Chris Fill by Fill, Chris Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow : FT/Prentice Hall, 2006 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (3)Location, call number: LIC General Collection HF5415.123 . F55 2006, ... Place hold Add to cart (remove)
	7.	Integrated marketing communications / William Chitty, Nigel Barker, Terence A. Shimp by Chitty, William Shimp, Terence A Barker, Nigel Edition: 1st Pacific Rim ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: South Melbourne, Australia : Thomson, 2005 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415 . C45 2005. Place hold Add to cart (remove)
	8.	Beyond buzz : the next generation of word-of-mouth marketing / Lois Kelly by Kelly, Lois, 1955- Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Amacom, c2007 Online resources: Click here to access online Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.123 . K45 2007. MAIN LIBRARY (2)Location, call number: Main Library General Collection HF5415.123 . K45 2007, ... Place hold Add to cart (remove)
	9.	Integrated marketing communication in advertising and promotion / Terence A. Shim by Shimp, Terence A Edition: 8th, International ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mason, Ohio : South-Western Cengage Learning, c2010 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.123 . S556 2010. MAIN LIBRARY (5)Location, call number: Main Library General Collection HF5415.123 . S556 2010, ... Place hold Add to cart (remove)
	10.	Integrated advertising, promotion and marketing communications / Kenneth E. Clow, Donald Baack by Clow, Kenneth E Baack, Donald Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Pearson Education, 2007 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.123 . C58 2007. Place hold Add to cart (remove)
	11.	Marketing in a multicultural world : ethnicity nationalism and cultural identity / edited by Janeen Arnold Costa, Gary J Bamossy. by Costa, Janeen Arnold Bamossy, Gary J, 1949- Material type: Text; Format: print Publication details: Thousand Oaks : SAGE, 1995 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.122 . M424. Place hold Add to cart (remove)
	12.	A practical guide to integrated marketing communications / Tom Brannan. by Brannan, Tom Series: Marketing in action series Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 1995 Availability: Items available for loan: MAIN LIBRARY (4)Location, call number: Main Library General Collection HF5413.123 . B7, ... Place hold Add to cart (remove)
	13.	Integrated marketing communications / Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn by Schultz, Don E Tannenbaum, Stanley I Lauterborn, Robert F Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lincolnwood, Ill. : NTC Business Books, 1993 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . S38. Place hold Add to cart (remove)
	14.	Networks in marketing / edited by Dawn Iacobucci by Iacobucci, Dawn Material type: Text; Format: print ; Literary form: Not fiction Publication details: Thousand Oaks, Calif. : Sage Publications, 1996 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . N48. Place hold Add to cart (remove)
	15.	No cover image available Marketing communications : an inregrated approach / P. R. Smith by Smith, P. R Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, 1993 Availability: Items available for loan: LIC(LABUAN INTERNATIONAL CAMPUS) (1)Location, call number: LIC General Collection HF5415.123 . S64. MAIN LIBRARY (4)Location, call number: Main Library General Collection HF5415.123 . S64, ... Place hold Add to cart (remove)
	16.	Creating effective marketing communications / Daniel L. Yadin. by Yadin, Daniel L Series: Marketing in action series Material type: Text; Format: print Publication details: London : Kogan Page, 1994 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library General Collection HF5415.123 . Y33. Place hold Add to cart (remove)
	17.	Managing sales leads : how to turn every prospect into a customer / edited by Bob Donath ... [et al.]. by Donath, Bob American Marketing Association Material type: Text; Format: print Publication details: Lincolnwood, Illinois : NTC Business Books, 1995 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library HF5438.4 . A45. Place hold Add to cart (remove)
	18.	Intergrated marketing communications / Ian Linton, Kevin Morley by Linton, Ian Morley, Kevin Chartered Institute of Marketing Series: Marketing series (London, England). practitioner Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann on behalf of the Chartered Institute of Marketing, 1995 Availability: Items available for loan: MAIN LIBRARY (2)Location, call number: Main Library General Collection HF5415.123 . L761, ... Place hold Add to cart (remove)
	19.	No cover image available Marketing professional services : practical approaches to practice development / Patrick Forsyth. by Forsyth, Patrick Material type: Text; Format: print Publication details: London : Kogan Page, 1996 Availability: Items available for loan: MAIN LIBRARY (1)Location, call number: Main Library HD8038 . F37. Place hold Add to cart (remove)
	20.	Marketing insights for the Asia Pacific / Siew Meng Leong, Swee Hoon Ang, Chin Tiong Tan by Leong, Siew Meng Chin, Tiong Tan Swee, Hoon Ang Material type: Text; Format: print ; Literary form: Not fiction Publication details: Singapore : Asia Pacific Marketing Federation and Heinemann Southeast Asia, 1996 Availability: Items available for loan: MAIN LIBRARY (2)Location, call number: Main Library General Collection HF5415 . M4, ... Place hold Add to cart (remove)